The Baby Secret brand is an arm of Flawless cosmetics, a brand of high-quality cosmetics, personal care, and healthcare products. Our business operation is currently on three continents; North America, Asia, and Africa, as we focus on building a global brand through the production of unmatched quality product offering. From babies to adults, we believe that everyone deserves their own set of beauty cosmetics peculiar to their skin texture, type and colour, and that is why we started the Baby Secret brand.

A ramp along a curved wall in the Kiasma Museu, Helsinki, Finland

There is more to our brand.

We went all the way for the Baby Secret product line because we know that the delicateness of babies’ skin dictates that they get only the best skin care. Our baby cosmetics are produced and packaged on German soil according to the European Union standards for child care products.

We have combined the best natural supplements and ingredients that can enhance every baby’s beauty. More than ever, we are setting the standards of baby cosmetics products for generations to come. Leaving an indelible mark on the landscape of tomorrow.

White abstract geometric artwork from Dresden, Germany

Mum is the Word!

Secrets are so called for a reason—they are not meant to be divulged! At Baby Secret we believe that not all secrets are meant to be kept. Every mother deserves to know and have access to products that will help their babies grow into beautiful and healthy kids.

At Baby Secret, we have let the cat out of the bag for mothers to find the one and only baby cosmetics brand that will give their babies the best skin and body care..

Mum’s the word holds a different meaning for us at Baby Secret. It does not mean keeping a secret or not speaking up about the things that matter. It is an expression of our love and support for mothers in the area of childcare.

Mum is our word.

Mums are who we hold dear.

White abstract geometric artwork from Dresden, Germany

How Can We Help You?

For any career inquiries, please visit our careers page here.

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